Two Forks Medical Mystery Essay Example | Topics and Well Written Essays - 500 words

Two Forks Medical Mystery - Essay Example She described the details of her older brother’s similar experience less than a month ago. It struck me then that the carrier who had infected Cam had possibly infected his older brother Cord. Nora was unable to listen to my reasoning as most cases of the Paratyphi-type are passed through visibly-uninfected carriers also known as ‘Typhoid Mary’. Since it was very early in the investigation (I had not yet interviewed the town’s people) it could not be ascertained that this was a case of ‘Typhoid Mary’ but nonetheless was a strong possibility. It appears that Cam Watanabe fell sick after possibly eating and drinking the food served at the restaurants on the fourth of July celebrations. Nick, one of Cam’s friends, accompanied Cam and their other friend Adam that very day. As he recollected in the County Sheriff’s car, he told Nora, the deputy and me what had happened. The boys went to a total of four eateries but I noticed Noraâ€⠄¢s frown when Nick mentioned Grapplin’ Bear. He noticed it too and abruptly ended the conversation. That gave me a hint as to selecting the most possible restaurant that gave Cam the bacterium.

Bus 221 Essay Example | Topics and Well Written Essays - 250 words

Bus 221 - Essay Example This is made possible through lots of traffic to the site. ESPN uses Sell sponsored content areas in the site where many companies provide contents, articles, functionality, and online tools in exchange for recognition via a link to their website. ESPN site uses this way to in line with companies that manufacture sports products that are uses worldwide. Sell exit traffic technique is used in the site by utilizing the clicks by the customers to certain areas or buttons which in turn sends the client to a complimentary website related to the organizations like clubs. This helps in utilization of affiliate codes or arrange of Cost per Acquisition. It may use the Cost per Lead approach for rewarding customers that the destination site was able to convert. ESPN uses Join relevant affiliate programs using small adverts in terms of either competition approach or betting approach that leads to affiliate sites. The affiliate is paid a ‘finder fee’ for customers that they send to the website. By referring people to various sites with products and services that are of interest to the visitors, they generate revenue. This is best realized by the link to banks and financial related sites during the selling of tickets for the oncoming events via the site. Much of the related sequence of activities by the visitors applies. The use of Sell ‘Opt-in’ traffic in the sales funnel by ESPN site generates revenue by many companies paying for names and email addresses of people who have opted to receive special offers and information. This is made possible by the registration process required on the site for purposes of login in whenever the visitors need to get the widest scope of information provided on the site. The ‘finder fee’ is paid per every person that agrees to receive a free trial of publication related to the company. ESPN accepts advertisements, sales of media kits, interest-based adverts, and report bugs as major strategies or revenue collection.

Implementation Issues of Red Sky and VW

Implementation Issues of Red Sky and VW Q1. What Implementation issues do the Red Sky face? In the Red Sky face case study, theyve failed addressing security threats and vulnerabilities regarding their server security. The main goals of security in a computerised network is to protect the physical/data assets of a network to prevent security breaches. Lack of access to the work resources outside the workplace. For a modern-day business to not have remote access capabilities for work staff to do work at home can hinder the overall productivity of a company. Staff complaints about cable wiring. The failure in OHS practices pose great dangers when trying to implement new systems as the cabling across the premise cause great danger when new IT equipment need to be transported around the premise. The use of Microsoft XP. Microsoft Corporation have stopped supporting Microsoft XP which means that Microsoft have stopped issuing security patches for the OS. It is a real issue because this means hackers can break into the system with relative issue gaining access to Red Skys computer network. Data Migration. Red Sky must determine a plan whether to run systems in pararel which costs a lot a money or to perform a big bang data migration which can results in data loss. Lack of IT Staff Members No consideration of ergonomics Q2. What could be done to improve dealing with these implementation issues? In regards to cabling Red Sky can implement wireless connectivity around the premise to prevent the potential injuries too staff members. Also with wireless connectivity Red Sky can make the workplace look more presentable. Red Sky NEED to invest in a new Windows OS that is supported Microsoft to deploy across the network, to harden their computer network from unwarranted hack or viruses. Red Sky management need to map how their business processes into visual map to see how their business matches up their ICT systems. Network security is imperative as encrypting data helps ensure that confidentiality of Company data is kept safe and secure. Implementing file permissions helps who can access what resources. Upgrading to proven industry firewall and intrusion detection system. Q3 Describe three contextual factors for the Red Sky case study. Q4. Outline an implementation plan e.g. business process redesign, change management, benefits management, testing, installation, data migration, training, OHS and support. In Regards to Cabling regularly inspecting and test cables leads and keep records that are easily accessible to management. Installing wireless connectivity to eliminating employing qualified electricians to install new cabling. Business process redesign will need to determine around the software that the business chooses to deploy across the company. Red Sky will need to establish a test zone within their company to test new OS/software Q1.   According to the article, VW installed software to cheat US emissions and this has led to a 20-billion-dollar settlement with US car owners. What are the ethical issues raised by VWs conduct over the past decade? Corruption culture that has been running rife from the top to the bottom for the last 10 years is a major issue ethical issue that damages their image as a globally trustworthy organisation who pride themselves on producing cars that dont exceed emissions in the united states. VW perceived there corporate social responsibly in the American market as a brand that balances the environment of the world with their ecofriendly cars, which turn out to be a deceiving image as they were willing for 10 years to deploy software that tricked EPA regulators, so they to push their brand into America to make money at any cost that despite their cars exceeding limits of environmental benchmarks. Q2. How have the sic society values been transgressed by the VW employees? The Primacy of the public interest have been placed at the bottom as this should be the sole being on what VW should be trying to address. By VW installing software that cheats emissions have clearly stated that their agenda is to fill up their pockets with money regardless of public backlash. The enhancement of quality of life is nill as American car dealerships and customer already in possession of the effected VW models must send back their cars to get them fixed resulting in loss of sales in VW car dealerships and less productive customers who need use their VW vehicles as means of transportation to get back and forth to work. Honesty was none existence as they tried deceiving EPA and public about emission levels. VW did fulfil stakeholders goals in terms of sales and profits but they went about that in the wrong way be deploying software which alters results. Professional development for their employees who wanted to whistle blow was potentially meant with strong threats on their work future and lively hoods. Professionalism was thrown out the windows as top management within VW knew of the software but their professional curtsey to pump more funds into research to correct their problem wasnt the route they taken to achieve the upmost professionalism. Q3. What could be done in the future to Prevent VW and other companies committing these frauds? Governing bodies who run tests on carbon dioxide emission should independently test each car model a car manufacture was to sell. Increase funds to astronomical levels that car manufacturing organisation will not want to cheat the regulations again. VW can put expiration dates on board member time been on the board. Random auditing (EPA increase intrusion detection software to detect programs) Working intensive workshop on work culture Better laws in place for whistle-blowers.

Waterloo :: essays research papers

BATTLE OF WATERLOO   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚     Ã‚  Ã‚  Ã‚  Ã‚  The Battle of Waterloo was the final and decisive action of the Napoleonic Wars, the wars that effectively ended French domination of the European continent and brought about drastic changes in the political boundaries and the power balance of Europe. Fought on June 18, 1815, near Waterloo, in modern Belgium, the battle ranks as a great turning point in European history.   Ã‚  Ã‚  Ã‚  Ã‚  After raising France to a position of preeminence in Europe , Napoleon met defeat in 1814 by a coalition of major powers, notably Prussia, Russia, Britain, and Austria. Napoleon was then deposed and exiled to the island of Elba1, and Louis XVIII was made ruler of France. In September 1814, the Congress of Vienna convened to discuss problems arising from the defeat of France. On February 26, 1815 while the congress was in session, Napoleon escaped from Elba and returned to France. Many veterans of his former campaigns flocked to his side, and on March 20, 1815, he again took the throne. The Congress of Vienna, alarmed by Napoleon's return to power, had reacted quickly to the crisis. On March 17 Austria, Great Britain, Prussia, and Russia each agreed to contribute 150,000 troops to an invasion force to be assembled in Belgium near the French border.2 A majority of other nations present at the congress also pledged troops for the invasion of France, which was to be launched on July 1, 1815.   Ã‚  Ã‚  Ã‚  Ã‚  Napoleon, learning of the invasion plan, was determined to attack the allies on their own ground before their army could form. He mobilized an army of 360,000 trained soldiers within two months. He deployed half of these troops within France as a security force and sent the remainder into attack units. On June 14, 1815, Napoleon, moving with speed and secrecy, reached the Franco-Belgian border with 124,000 of his troops. Another 56,000 men were left behind in supporting positions.   Ã‚  Ã‚  Ã‚  Ã‚  On June 15, 1815, Napoleon moved across the border of Belgium, and his sudden arrival caught the allied command unprepared. Napoleon ordered his left wing, under Marshal Michel Ney, to attack a brigade of Wellington's cavalry at Quatre-Bras, north of Charleroi. He next ordered the right wing, to move eastward against a Prussian brigade stationed in the town of Gilly. By nightfall on that first day of fighting, Napoleon's armies held the strategic advantage. The emperor had succeeded in placing his army between the advance elements of the armies of both Wellington and Blà ¼cher, and his main force was in a position to swing either left against the Anglo-Dutch army or right to fight the Prussian

Justify the Need for Keeping Records and Describe the Types of Records You Would Maintain Essay

In this essay I would look at the need for record keeping and describe the types of records I would maintain as a teacher. Predominantly there are normally three reasons for keeping records namely for health and Safety reasons which may also be a legal requirement. Secondly for the teaching purpose so the teacher knows what the student has done and what there progress is. Thirdly for auditing and quality standards reasons which may mean the organization may need to satisfy external agencies who may have financial and quality interests (Watts 2008: online). To understand the type of records we need to keep we need to look at the learner’s journey through the course. The learner would normally join a course after being recommended or seeing some sort of marketing material. Here the justification to the organization of keeping a record of how a student joined so the college or training company could focus their marketing activity to those areas which are more successful. After this process normally the learner would attend an induction programme where the Information and Guidance forms would be filled in as well as the initial enrolment forms. Normally, at this stage the full structure of the course and the next steps would be discussed for progression on to other courses. Then the initial assessment would be done to see at what level the learners are at so if there is a need to give more supervision then that could be addressed at this stage or it could run parallel to the course. The diagnostic assessment would also be carried out at this stage to identify the strengths and weaknesses and highlight any skills gaps. The outcome of the above assessments would then become the foundation on which you would develop the Individual Learning Plan (ILP) for the learner, which will set out the learner plan to learn, the resources required and the timetable for the learning to occur. At this stage one has to remember that the teaching and learning of the course has not necessarily started yet this paperwork is normally filled out to meet funding, quality and legislative requirements. So the need for these records to be kept and filled out accurately may mean the difference in the teacher being able to deliver the course to that student or an extreme scenario of the college being closed to all students due to the quality of the records not being up to scratch. At the end of the day as Gravells (2008:10) mentions if you can’t deliver the session if there are good records which you have kept somebody else could deliver the session with minimum disruption occurring. This can only happen if records relating to the session plans and other documentation to deliver the course are at hand and can be accessed as well as the register to show the learner attended the sessions.

Love Songs in Age and Wild Oats by Philip Larkin Essay

Throughout Love Songs in Age and Wild Oats, Philip Larkin uses various literary techniques, such as imagery, structure and symbolism to convey certain aspects of love and the passing of time. These aspects are illuminated by Dannie Abse in Down the M4. Love Songs in Age pictures a woman, perhaps Larkin’s mother, who has kept the musical scores of songs she used to play, perhaps on the piano, and rediscovers them after many years, when she is a widow. In the poem, Larkin uses lexical choice to explore how the idea of love is often distorted and in reality, love fails to live up to its promises of ‘freshness’ and ‘brilliance’. In the third stanza, the concept of ‘much-mentioned’ almost cliched, love is presented in its ‘brilliance’, love lifts us up, ‘its bright incipience sailing above’; it is ‘still promising to solve, to satisfy’; and brings order to chaos ‘set unchangeably in order’. However, in a moment of tearful recognition, ‘to cry’ the character reflects on how love has not fulfilled those bright promises, leaving the last sad note: ‘it had not done so then, and could not now’. This painful recognition of the failure of love’s promise to solve the loneliness of our lives, in both youth and age, is illuminated in Down the M4 by Dannie Abse. The negative ending, ‘It won’t keep’ implying that the mother’s life, symbolised by the ‘tune’ is not permanent, illuminates the perishability of love in Love Songs in Age, and how we must eventually see past the ‘promises’ and instead ‘glare’ into the reality of death, without lasting love. In Wild Oats, love is conveyed in a similar fashion. It explains that a person, over the course of time, comes to realise that his greatest desires of love, are unattainable, and second best things will have to suffice. The central purpose of this poem is to show that love is one of these great desires and despite flashes of promise it contains scarcely anything that is more than fragmentary. Larkin reveals, through tone, diction, and irony, the terrible human hopes and cold realities that love inspires. Larkin uses words such as ‘rose’ to explore love as unattainable. The imagery conjures thoughts of gorgeous petals, yet we often forget about the prickly stem on which the rose sits. This word is used in both, the first and third stanzas, to depict the beautiful woman who the narrator falls in love with. Her beautiful face and body allure him into affection, leading him to overlook her harsh ‘thorns’. Ironically rose also suggests favourable, comfortable, or easy circumstances, a definition that is the omplete opposite of what the unattainable lover instigates in the narrator’s life. The speaker also uses words such as ‘cathedral’, ‘ring’, and ‘clergy’ in the second stanza, to implicitly state that he proposes to the beautiful lover, and is denied many times. In the third stanza, Larkin’s creative use of the word ‘snaps’ in describing the pictures of his lover he carries around. Instead of sim ply calling them pictures or photographs, he substitutes a word that resembles what the woman in the picture did to his heart! In the last lines of the first stanza the speaker ends with ‘But it was the friend I took out’, considering he rambles on about how beautiful and great her friend is, it is confusing and ironic that he chooses the girl in ‘specs’. The speaker continues on in the second stanza and says ‘I believe I met beautiful twice’ the uncertainty of how many times he met her is not genuine and is only meant to look like he does not consider or remember how many times they met, when realistically it is all he cares about. In the third stanza the speaker states, ‘Well, useful to get that learnt’. This is attempt by the speaker to alleviate the cold reality of the complete loss of his desire in trying to say that he learned a valuable lesson about love. However, this is contradictory because he settled for the girl in ‘specs’ as a result of knowing that the beautiful girl, who ultimately symbolises true love, was unattainable from the beginning. This unattainability is illuminated by the ‘perishable’ story Abse’s mother tells him every time he visits in Down the M4. This suggests that age, and perhaps attempts at love may well be repeated again and again, but eventually we all become ‘bored to love’. Not only does Larkin explore love but he also explores the past and the swift movement from youth to adulthood. In Love Songs in Age, Larkin uses the movement of the sheets or records to symbolise the movement from love and youth to motherhood, widowhood and to the memory of youth in old age, which is depicted as awakening to a painful recognition of the failure of love’s promise to solve the loneliness of our lives, in both youth and age. Everyday domestic objects and places are captured in everyday expressions, ‘a tidy fit’, the poem then moves into highly wrought figurative language to express distance between our actions and thoughts and hopes of transcendence through love, ‘its bright incipience sailing above’, and finally moves into realisation of ‘It had not done so then, and could not now’. This shows how the past and present merge and our life experience or age does not lessen our longing and disappointments. The unfailing sense of being young, spread out like a spring-woken trees’ shows the use of natural imagery to connect youth to the idea of spring. Alternatively, like a season, it quickly passes and before we realise it, we have grown old. This idea is also made more potent by the woman’s age, that only in ‘widowhood’ does she find them, and the nostalgia sweeps over her. Larkin explores how when we are young, we have ‘that certainty of time laid up in store’, the belief that we have so much time to do everything we could possibly want to do in life, it’s only as we age, that we realise our time is limited. This limitation on time is illuminated in Down the M4, when Abse depicts our journey through life as ‘further than all distance known’, yet instantly undermines this when saying ‘it won’t keep’. This suggests that when we are young, looking into the past in adulthood seems a very long distance away, but at a speed of a car on the motorway, it is present. In Wild Oats, Larkin explores a certain aspect of human nature, how we often enter lasting relationships, that we know will not be productive, yet we still continue due to our fear of failure. Larkin not only uses enjambment and a series of conjunctions in the first two stanzas to show the length of the pointless relationship, but he in fact uses the relationship to explore how our lust for the ideal, can lead to failure in love. The final stanza in Wild Oats deals with the bitter break up Larkin encounters with his second choice for a girlfriend. The phrase, ‘Five rehearsals’ explicitly conveys the much anticipated end to this doomed relationship. He admits his shortcomings and pushes, what must have been, a major portion of his life’s experience to one side with a single poignant line, ‘Well, useful to get that learnt. This line makes it clear to the reader that he really hasn’t learned anything significant from his experiences. It emphasises his bitterness towards the complete uselessness of the relationship. Larkin’s sarcasm also shows the reader how he wishes he had gone with the woman he had fantasised about rather than wasting his time chasing something he didn’t believe in; his perception of love. Towards the end of the stanza Larkin again refers to the woman with a sexual undertone when he writes ‘bosomy rose with fur gloves on’. The gloves are an obvious sexual symbol, but this hint of something more voluptuous is immediately supressed and voided of any positive connotation by Larkin’s denigration of the photographs, or possibly the gloves as ‘Unlucky charms, perhaps’, a frank, nonchalant admission that longing for what he knew he could never acquire has been the reason for his failure in love. In Down the M4, Dannie Abse illuminates how our quest for the ideal life is ridiculous, instead suggesting that old age and mortality is inevitable, as our enjoyable lives ‘won’t keep’.

How to Play the Yes, And ... Improv Game

How to Play the Yes, And ... Improv Game Unless an actor is the star of a one-person show, his or her acting experience will involve a lot of cooperation and engagement with other actors. In theory, an actor should be able to pick up on his or her fellow actors body language and tone, responding appropriately and seamlessly, even in the trickiest situations.   The Problems Actors Face on Stage When Things Go Wrong Plenty of actors have been part of a scene in which lines are dropped. Without proper training, actors often stand speechless, wondering what happened,  and what to do next. With an understanding of improv and cooperation, actors can seamlessly continue the scene, guiding the story back to the script. Similar situations occur in a live theater all the time. A prop has disappeared, a cue is missed, a table is in the wrong position, and actors must work together to keep the scene moving forward in a plausible manner. How Actors Learn to Go With the Flow on Stage Part of the proper training for the unexpected involves improv work that requires creative cooperation. The game Yes, And forces actors to avoid rejecting other cast members ideas, and, instead, to find a way to go with the flow. Yes, And is the opposite of No, But, which is a response that can lead to catastrophe on stage. The game Yes, And is very simple. In an improv situation, actors are required to accept their fellow actors ideas and build on them. For example, at the beginning of the scene, the first character begins by establishing a setting and plot, as seen below.   Character #1: What a hot and miserable day to be a ranch hand! (Following the â€Å"Yes, And† method, the second character will accept the premise and add to the situation.)Character #2: Yep and the boss said we don’t get no water until this fence is mended.Character #1: Yes and ain’t he the meanest cuss we’ve ever worked for?Character #2: Yep and it’s made me think about leaving behind this cowboy life and headin’ off for San Francisco. Developing Conflict Can Help Actors Move the Plot Along Now, the scene could continue on indefinitely with the actors simply agreeing with one another. However, it’s best to develop conflict as well. For example: Character #2: Yep, and it’s made me think about leaving behind this cowboy life and headin’ off for San Francisco.Character #1: Yes, and you’d be broke twenty minutes after stepping off the stagecoach.Character #2: Yeah, and I supposed you think you could do better?!Character #1: Yes! And after I made my fortune panning for gold I come back and buy this sorry ranch and you’d be working for me! After working on â€Å"Yes, And† exercises, actors ultimately learn how to do scenes in which they embrace the ideas and concepts offered by fellow performers. Actors don’t actually need to say the words â€Å"Yes, And† for the system to work. They simply need to affirm what the character is saying and allow it to build the scene. If actors deny their fellow performer, the scene may be dead in the water before it even had a chance. See how it could unfold: Character #1: What a hot and miserable day to be a ranch hand!Character #2: No it’s not. And we’re not ranch hands either.

Gothic Art and Architecture Essay Example

Gothic Art and Architecture Essay Example Gothic Art and Architecture Paper Gothic Art and Architecture Paper Gothic art and architecture played a very important role in the appearance of medieval times. The approximate time frame of the Gothic stage began in 1125, preceding the Romanesque period. Gothic art was first considered very ugly and was believed that barbarians were only capable of making such pieces. So, the name gothic meaning ghost was given to this time period. Now in the 20th century people think Gothic art is beautiful and admire It greatly. The First Methodist church In Notate by Red Barrel is a Gothic church. While looking at the church you take note of the pointed arches. This Is a feature that began in the Gothic time period, and replaced rounded arches of the Romanesque period. Pointed arches are on every window and on the frame of the door. Inside you can see a simple barrel vaulting system. Another feature of Gothic art that The First Methodist Church has Is the wonderful stain glass windows. They were very long and told a religious story. The stain glass allows the walls to be thinner and let a nice color filled light In. This light fills the church, and back then would be one of the only systems of light. The most dominant feature of Gothic architecture is the size, or height of the church. They believed that the higher the church the better, because they were closer to heaven. Some even contained towers so they could be closer to heaven. The one in Notate is very tall and has a very high ceiling. The ground plan for the church is in a cross, just like medieval times. Inside the church is very complex along with the high ceilings. : There are no painting, but the columns are highly decorated and complex. The First Methodist Church in Notate has many Gothic features, but is missing some characteristics. It does not have flying buttresses, or a rose window, which were strong Gothic traits. Also there were no windows on the east end where the sun rises. Alters were mainly put on the eat end, so when the sun rose it would fill the alter with light. Gothic architecture is very beautiful, and the town of Notate is very lucky to have such a marvelous Gothic church in its town.

Changes to America Result from Civil War and Reconstruction

In the late 1800s, the civil war and the revival period brought about a big difference in America. After the Declaration of Independence, regardless of race, many social changes are necessary to protect the rights of all people. The result of war and reconstruction changed the political, social and economic landscape of the United States. Document A proposes economic coordination through Congressional speech on new banks and currency strategies. In documents B, C, D, G, H there is a big social change in the United States. The civil war has had a great influence on the United States politically, socially and economically. Because of the civil war, the politics of the United States changed. After the end of the civil war, Republicans dominated China's politics through rebuilding. This is a fundamental Republic rebuilding plan implemented in the south. For a while, some Caucasian southern people did not participate in the political process. They are banned from parliamentary elections b ecause they are former leaders of the Congress or because their country has not yet re-approved Congress. Because of the fundamental fundamental Republican rebuilding plan, many Caucasian southern people will support the Democratic Party after having been able to participate again in the political process for years. Many African Americans have supported the Republican Party for years, watching the Republican Party finish slavery and helping them by giving them some rights. How does the US civil war affect the economic, political and social structure of the United States? What is the main change that it caused? Civil war is the turning point of American history, the era of reconstruction completed the change brought about by the result of civil war and war. At the same time, the result of civil war and reconstruction was disappointing with the majority of the American people, especially the slaves who were one of the main promoters of the civil war, but reconstruction gave them basic rights and freedom. . However, the status of African Americans has not changed much. Nevertheless, while the civil war and reconstruction set the foundation for further development of the United States as the country, at the same time, civil war and reconstruction are the basis for further discussion among different social groups, such as social tension among different ethnic groups It was. A relationship

Christianity Essay Example | Topics and Well Written Essays - 500 words - 5

Christianity - Essay Example arts; the first part is known as Old Testament encompassing 39 books of Hebrew Scripture while the second part is called New Testament comprising of 27 books. The Bible highlights the life of Jesus and Christian faith. A number of gospels have been included in the holy book enlightening the mind, soul and heart of millions of followers. Many Christians adhere to the doctrine of Biblical Literalism by considering it as a word of god along with following its teachings in their personal and social life Historical Jesus is believed to be Galilean Jew who was baptized by John the Baptist and began his preaching in Galilee. He was considered as a prophet and ethical teacher. It is often believed that he travelled to Jerusalem and preached a number of people who later became his apostles. Historical Jesus is a picture of Christianity resembling to god offering guidance and support through gospels and spiritual power (Roger, Stark 22-23) Saint Paul is one of the greatest names in Christianity associated with spreading Christianity in different parts of the world. He was born under the name Saul and hated Christians until Jesus came to him in a vision. He changed his life by converting into a Christian along with preaching gospels. He is considered as the greatest prosecutors of Christians and is highly respected by them. He perceived that Christianity is God’s call and built a number of churches. His contribution in Christianity is highly appreciated in Biblical Literalism. The Kingdom of God is often defined as the Kingdom of Heaven stating the existence of God within people who follow the will of God. The term Kingdom of God can be found in the Gospels of Mark, Luke and John. It is defined as a medium through which one can connect with god following his teachings and prescribed path. Protestants and Catholics share the common ground of having faith and trust on Jesus Christ and his preaching. The Protestants are not considered as Churches but communities sharing

Research Techniques Essay Example | Topics and Well Written Essays - 1000 words

Research Techniques - Essay Example The present study is to find out the causes for the lower membership applications when compared to the other golf clubs of the area, the overall perception of the club and to give recommendations on how to increase the membership applications of the club. The aim of selecting any business research method is to give most useful information to the key decision makers in a most practical and cost-effective way. After adopting qualitative research method, there should be quantitative approach. The ideal researcher uses the combination of methods. At first, the qualitative approach should be followed. Qualitative research: There are many methods to get the required information, the important things that should be kept in mind while gathering information are, the information should be practical, cost-effective, accurate, credible to the decision makers and the nature of the audience confirm to the methods. This is the primary phase of research. Quantitative research : After getting the required data qualitatively some conclusions are drawn from the data, the results are tested on a larger scale by taking statistical analysis. This is the quantitative research also termed the secondary phase of research. Types of research methods: there are many ways to collect a data qualitatively; they are Questionnaires, checklists and surveys: the aim of this method is to get the information quickly; the advantage is the identity of the respondent can be protected; lots of data can be collected. However, in this method clear feed back cannot be obtained. Interviews: the aim is to understand the individual's experiences and impressions, the advantages are in-depth information can be obtained; a relationship with the client can be established. This process can be time consuming, costly Documentation review: the aim of this method is to review how the programme operates, without interrupting it, it can be performed through memos, review of applications, finances etc, the advantages to this method are, and comprehensive and historical information can be obtained. The disadvantages are the process is time consumin

Economics Incresing supermarkets chain profits by adopting different Essay

Economics Incresing supermarkets chain profits by adopting different pricing strategies in different markets - Essay Example This type of marketing strategy involves the introduction of market segmentation by the company, when the segments are introduced then the company is able to price different prices on the goods they sell in the market, higher income earners are charged higher prices while the low income earners example students pay less. Through price discrimination chain supply supermarkets are able to achieve higher profits from the same market. Premium pricing is another pricing strategy that is aimed at attracting high status conscious customers, a good is introduced in the market and its price is set at a higher level than other goods, the objective of these pricing strategy is to meet the needs of some consumers who believe that the high prices are a sign of quality, they believe that the high price on the product is as a result of high production costs which are incurred to make the product the best, for these reason they will buy the product at the high price. These customers also believe that purchasing such a product will be a symbol of self worth. Therefore the customer will buy the highly priced product because they are worth it. Penetration pricing is a pricing strategy aimed at increasing the quantity sold by a chain supply supermarket, this strategy involves lowering the prices of a product whose demand is highly elastic, this means that when the price is lowered then the demand for the product will highly increase. However this pricing strategy is applied when the price decrease will result into a high decline in costs as the sales volume increases. For this reason therefore the chain supply supermarket will reduce the price of a certain product leading to high decline in costs and therefore high levels of profits. Price skimming: Price skimming involves charging high prices on a product but then gradually lowering the prices over time, this strategy is mostly used by a chain supply company in order to recover sunk costs, the firm captures its customers surplus and hence high profits are attained in the process, however over time after the firm has gained it will lower prices gradually to the market price level. Promotional pricing: Promotional pricing involves giving a price cut on certain products for a short period of time, this is a strategy aimed at increasing the demand for a product and also attracting customers to take advantage of these offers, this strategy involves promotional discounts which aid in giving the chain supply supermarkets competitive advantage and increasing consumers turnout into their supermarkets and therefore increasing sales on the product and also other products. Price discounting: This is a strategy that is mostly used by chain supply supermarkets where they offer trade discounts, seasonal discounts and quantity discount, it is commonly used to attract more customers into the supermarket and also as a way to increase demand for its product through quantity discounts, this way the firm is able to maximise its profits by increasing its market area. Price lining: Price lining is a marketing strategy used by chain supply supermarkets and it involves product lining which aid in price lining, product lining involve offering products in the market that are related, a product line will may either have products of different sizes, types,

World hunger Essay Example | Topics and Well Written Essays - 750 words

World hunger - Essay Example In most cases, these conflicts at the end of the day would benefit only a few powerful groups of people who belong to the ruling elite in conflict ridden nations. The majority of people suffer in silence since there is no way they can force their governments to stop funding conflicts instead of buying food. Basically, it was estimated that about 805 million people of the 7.3 billion world population suffered from chronic undernourishment in 2012-2014 and the majority of these people belong to developing countries (FAO, 2012). Apparently, the Center for Research on the Epidemiology of Disasters (CRED, 2013) estimates that conflicts worldwide affected more than 172 million people leading to hunger. According to the statistics presented by CRED, â€Å"Pakistan with 28 million and Nigeria with nearly 19 million had the largest numbers of people affected by conflict.† On the other hand, Libya and Somalia had the highest proportion of people affected by violence which has also led to serious hunger. The other striking thing about the statistics presented above is that the above mentioned countries are solidly behind sponsoring the conflicts in their countries. For instance, the government in Somalia spends a huge chunk of its budget on procuring weapons of war and is constantly engage d in bitter endless conflicts. The majority of people in these countries are hunger stricken and they are undernourished. What is even surprising is that the governments involved in conflicts spend large sums of money buying weapons while the citizens are dying. It appeals to logic that those responsible authorities funding conflicts should prioritize humanitarian needs such as procuring food. In most cases, such conflicts only benefit a few people and they are sponsored using the national budget. Only a few people who are well connected to the ruling elite will immensely benefit from such conflicts often witnessed

Fashion design Essay Example | Topics and Well Written Essays - 1500 words

Fashion design - Essay Example oduce a range of clothing and aesthetics designs that will capture the interests of the customers, by following the developing trends and even going back to reinvigorate some traditional or ancient clothing styles and aesthetic components that were fashionable during the time, which can also integrate fully into the current tastes and preferences of the people (Eceiza and Alvarez, 22). Design functionality and aesthetic value forms the fundamental principles of fashion design, since a fashion designer must come up with a design that functions well for the current generation, while also matching the emerging trends and thus giving a touch of aesthetically pleasant attire. Most significant in the world of fashion design, is the consideration into who is likely to wear the garment or the accessory that has been produced, and on what occasions is the attire desirable. Therefore, with the interest of the current generation on the forefront, coupled by the occasional desirability and aesthetic appearance, a fashion designer is sure to remain in the business. There are a variety of skills that are desirable for an individual to qualify as a fashion designer. First, a wide knowledge in fabrics, ornaments, garments and fashion trends is highly desirable for anyone waiting to become a fashion designer (Eceiza and Alvarez, 37). The knowledge of fabrics is essential; since it enables an individual understand what type of material is desirable to produce a clothing fashion, based on the occasions for which the clothing is designed. The knowledge of ornaments is also relevant, since it allows individuals to understand the types of ornaments that are suitable to produce certain accessories, and which of such ornaments is worth matching the dressing that is designed for such occasions (Brogden, 42). Another relevant requirement for a prospective fashion designer is the knowledge of fashion trends. This is necessary because fashion is not statistic, and thus new designs are

Economics Incresing supermarkets chain profits by adopting different Essay

Economics Incresing supermarkets chain profits by adopting different pricing strategies in different markets - Essay Example This type of marketing strategy involves the introduction of market segmentation by the company, when the segments are introduced then the company is able to price different prices on the goods they sell in the market, higher income earners are charged higher prices while the low income earners example students pay less. Through price discrimination chain supply supermarkets are able to achieve higher profits from the same market. Premium pricing is another pricing strategy that is aimed at attracting high status conscious customers, a good is introduced in the market and its price is set at a higher level than other goods, the objective of these pricing strategy is to meet the needs of some consumers who believe that the high prices are a sign of quality, they believe that the high price on the product is as a result of high production costs which are incurred to make the product the best, for these reason they will buy the product at the high price. These customers also believe that purchasing such a product will be a symbol of self worth. Therefore the customer will buy the highly priced product because they are worth it. Penetration pricing is a pricing strategy aimed at increasing the quantity sold by a chain supply supermarket, this strategy involves lowering the prices of a product whose demand is highly elastic, this means that when the price is lowered then the demand for the product will highly increase. However this pricing strategy is applied when the price decrease will result into a high decline in costs as the sales volume increases. For this reason therefore the chain supply supermarket will reduce the price of a certain product leading to high decline in costs and therefore high levels of profits. Price skimming: Price skimming involves charging high prices on a product but then gradually lowering the prices over time, this strategy is mostly used by a chain supply company in order to recover sunk costs, the firm captures its customers surplus and hence high profits are attained in the process, however over time after the firm has gained it will lower prices gradually to the market price level. Promotional pricing: Promotional pricing involves giving a price cut on certain products for a short period of time, this is a strategy aimed at increasing the demand for a product and also attracting customers to take advantage of these offers, this strategy involves promotional discounts which aid in giving the chain supply supermarkets competitive advantage and increasing consumers turnout into their supermarkets and therefore increasing sales on the product and also other products. Price discounting: This is a strategy that is mostly used by chain supply supermarkets where they offer trade discounts, seasonal discounts and quantity discount, it is commonly used to attract more customers into the supermarket and also as a way to increase demand for its product through quantity discounts, this way the firm is able to maximise its profits by increasing its market area. Price lining: Price lining is a marketing strategy used by chain supply supermarkets and it involves product lining which aid in price lining, product lining involve offering products in the market that are related, a product line will may either have products of different sizes, types,

Fashion design Essay Example | Topics and Well Written Essays - 1500 words

Fashion design - Essay Example oduce a range of clothing and aesthetics designs that will capture the interests of the customers, by following the developing trends and even going back to reinvigorate some traditional or ancient clothing styles and aesthetic components that were fashionable during the time, which can also integrate fully into the current tastes and preferences of the people (Eceiza and Alvarez, 22). Design functionality and aesthetic value forms the fundamental principles of fashion design, since a fashion designer must come up with a design that functions well for the current generation, while also matching the emerging trends and thus giving a touch of aesthetically pleasant attire. Most significant in the world of fashion design, is the consideration into who is likely to wear the garment or the accessory that has been produced, and on what occasions is the attire desirable. Therefore, with the interest of the current generation on the forefront, coupled by the occasional desirability and aesthetic appearance, a fashion designer is sure to remain in the business. There are a variety of skills that are desirable for an individual to qualify as a fashion designer. First, a wide knowledge in fabrics, ornaments, garments and fashion trends is highly desirable for anyone waiting to become a fashion designer (Eceiza and Alvarez, 37). The knowledge of fabrics is essential; since it enables an individual understand what type of material is desirable to produce a clothing fashion, based on the occasions for which the clothing is designed. The knowledge of ornaments is also relevant, since it allows individuals to understand the types of ornaments that are suitable to produce certain accessories, and which of such ornaments is worth matching the dressing that is designed for such occasions (Brogden, 42). Another relevant requirement for a prospective fashion designer is the knowledge of fashion trends. This is necessary because fashion is not statistic, and thus new designs are

Benihana Company Essay Example for Free

Benihana Company Essay Helping our guests feel welcome is as important as our cooking. And it is just as great a skill. Ever striving for excellence in hospitality, it is truly our restaurant family who has built Benihanas success. Company History: Benihana, Inc. owns and licenses restaurants in the Benihana and Benihana Grill chain of Japanese dinnerhouses. The restaurants specialize in an exhibition-style of Japanese cooking called teppanyaki. Customers sit around a communal table at which a Benihana chef slices their seafood, steak, chicken, and vegetables with lightning speed, grills their meal right in front of them, and then tosses it accurately onto their plates. The restaurants are decorated with Samurai armor and valuable art, and Shoji rice paper screens partition the dining areas. For the fiscal year ending March 31, 1996, the company had sales of over $81 million, an all-time high. By December 1996, Benihana operated a total of 49 licensed and wholly owned restaurants in 20 states as well as in Bogota, Columbia, and Aruba, Netherlands Antilles. Early History, from Tokyo to New York The founder of Benihana, Inc. was a 25-year-old Olympic wrestler from Japan named Hiroaki Rocky Aoki. He got his start in the restaurant business by working after school in his familys coffee shop in downtown Tokyo. His mother named the family business Benihana after a red flower that survived the bombing of Tokyo during World War II. Rocky was a scrapper, defending himself in the streets and schoolyards against bigger boys. He got hooked on wrestling, became a national university champion, and earned a place on the 1960 Olympic team. Although he didnt compete because he was over his weight limit, he did fall in love with New York when the plane stopped there on the way to the Games in Rome. That fall he left Japan for the United States. In 1964, Aoki graduated from New York Community Colleges School of Hotel and Restaurant Management. During the summer he earned money driving the only ice cream truck in Harlem. The job was not easy, as he explained in an article in Management Review. Every time I robbed, I get up earlier the next day and work later to make up. Every time I lose money, I get more challenge. With that philosophy, he managed to save $10,000 during the summer, which, along with a loan, was enough to start his first restaurant, Benihana of Tokyo. Aokis concept for his new restaurant, derived from specialty restaurants he knew of in Japan, was part entertainment and part food service. He wanted to offer Americans food they were familiar with, such as chicken, steak, and shrimp, prepared in a novel setting. He chose the teppanyaki tablea stainless steel grill surrounded by a wooden eating surfacewhere customers could watch a knife-wielding, joke-telling chef prepare and serve their food. His parents and brothers came from Japan to help him get started. Unfortunately, New Yorkers equated Japanese food with raw fish and werent comfortable sitting at a table with strangers. They ignored the midtown Manhattan eatery until the restaurant critic of the New York Herald Tribune gave it a glowing review. Suddenly, everyone in New York, including the Beatles and Muhammad Ali, wanted to sit around one of Benihana of Tokyos four teppanyaki tables. Within six months after the review the restaurant had paid for itself, and Aoki quickly opened another restaurant in a larger, fancier building. The new location provided the same teppanyaki-style cooking but was decorated with valuable art, Samurai armor, heavy wooden ceiling beams brought from Japan by Aokis father, and sliding Shoji screens to provide some privacy. 1965-80: Building a Company The Benihana concept combined reasonable prices with good food, and, by preparing what was eaten right at the table, held waste to a minimum. Profits were good, and, in 1968, Aoki opened his first Benihana of Tokyo outside New York Cityin downtown Chicago. That location made $700,000 in its first year and continued to be one of the companys top earning outlets. Between 1969 and 1972, the company opened six more of its own restaurants and licensed franchisees to open another ten. In a joint venture with the Las Vegas Hilton, the company developed Benihana Village, a 38,000-square-foot complex of restaurants, bars, and other entertainment venues. In 1972, the company grossed $12 million and the Harvard Business School selected Benihana of Tokyo as a case study of an entrepreneurial success story. With business going so well, Rocky Aoki could devote time to his other interests which included racing balloons and powerboats, collecting items ranging from vintage cars to slot machines and learning backgammon. Rocky wanted to play, Joel Schwartz, the companys president, explained in a 1989 Forbes article. To help oversee the chains operations and expansion, Aoki brought in a management company, Hardwicke Cos., as a partner in 1976. The relationship lasted only four years and, in 1980, Aoki ended the partnership, paying $3.7 million to break the contract. As Rod Willis of Management Review explained in a 1986 article, He [Aoki] felt the companys management style clashed with his predominately Oriental workforce, and he wanted to maintain control over each restaurants quality. The following year Aoki settled, without admitting any guilt, a Securities and Exchange Commission charge that he had improperly traded in Hardwicke stock while serving as vice-president of Hardwicke. The 1980s: Ups and Downs To help pay off the debt incurred in the split with Hardwicke, Aoki decided to take part of the company public. He accomplished this by having Benihana of Tokyo (BOT) form Benihana National Corporation (BNC) in 1982 and then taking the latter company public the following year. Investors paid the Miami-based BNC $11 for a unit consisting of two common shares and a warrant to buy another at $6. With the $5.5 million raised by selling half a million of these units, BNC bought 11 restaurants from Aoki in exchange for 60 percent of the BNC common stock and $2.5 million to pay BOTs debt. Later in the year, BNC bought another three restaurants from BOT for $7 million. In spite of the new corporate structure, Benihana of Tokyo and Benihana National Corporation remained under the management of the same group of executives. As corporate president, Joel Schwartz continued to oversee the day to day operation of both companies. Aoki, who served as chairman of both entities, retained 51 percent of the common stock in BNC and kept about 30 restaurants in the privately held BOT. Aoki developed new concepts for the Benihana food chain but he also continued to play hard, becoming a championship-level backgammon player and setting a world record in off-shore powerboat racing. The Double Eagle V, a 400,000 cubic-foot gas balloon, displayed the Benihana logo as it became the first crewed balloon to successfully cross the Pacific Ocean, with Aoki as one of the crew members. One of Aokis new concepts was Benihana National Classics, a line of Chinese gourmet frozen foods, introduced in 1984 and sold in supermarkets. Chinese cuisine was chosen when the company found that Japanese food didnt freeze well. Within a year the Classics were the best-selling Oriental frozen foods in the United States, with sales in one quarter alone reaching more than $40 million and profits climbing to over $4 million. The companys stock took off, going as high as $21.50 in 1985. In December of that year, Restaurant and Institution magazine named Benihana of Tokyo the most popular family-style restaurant in America. At that time, Benihana of Tokyo and Benihana National together operated or franchised restaurants in 60 locations, from Seattle to New Jersey, serving a total of 25,000 customers a day. Benihana Nationals frozen food success quickly attracted the attention of major food companies. When Campbell Soup and Stouffers began offering their own lines of Oriental frozen foods, however, Benihana couldnt compete. The company lost $11 million on frozen foods between 1985 and 1987 and finally sold the business, for $4.5 million, to the small company that had been producing the dinners for them. Frozen food, however, was not Aokis only new idea. In 1985, Benihana National opened its first seafood restaurant, The Big Splash, just north of Miami. Aoki believed the sea would be the primary supplier of food in the future, and, borrowing an idea from a Malaysian fish market, came up with the concept of a seafood marketplace/restaurant. Customers could choose from hundreds of varieties of fresh seafood, decide how they wanted it cooked, and watch it being prepared. The idea was so popular initially that a second Big Splash was opened. The seafood restaurants soon experienced difficulty, however, registering losses of $2.7 million during 1987. The wide variety of options ran completely counter to the tight focus and minimal waste of the Benihana steakhouses. At the Miami location, the majority of customers were retirees who resented the high prices and preferred to eat fish they were familiar with. All we sold was salmon and red snapper, Aoki told Eric Schmukler in a March 1989 Forbes article. The company closed its Big Splash outlets in March 1988. The 1988 fiscal year was a hard one for Benihana, as the company recorded a loss of nearly $7 million. Despite the companys financial problems with Classics and Big Splash, the Benihana restaurants themselves were still popular. By the end of fiscal 1989, the publicly owned Benihana National Corp. reported profits of some $1.8 million on sales of $34 million at its 20 restaurants, with Aokis privately-held Benihana of Tokyo taking in similar revenues. 1990-94: Making a Turnaround Rocky Aoki kicked off the new decade by opening a gallery in one of the Miami Benihana restaurants to display a portion of what was becoming known in the art world as the Rocky Aoki Collection. Having spent more than a year consolidating his diverse collections, Aoki told Antiques Collecting, I think its a natural to have a gallery here. More than 90,000 people eat in this restaurant every year; why not provide them with something beautiful to look at, not to mention buy, if they so desire. In a 300-square-foot space that had been the restaurants gift shop, diners could view etchings by Icarts, lamps by Tiffany and Handel, and bronzes by Remington. The publicity about Aokis collection helped generate business for the restaurant, and overall company revenues continued to grow. Profits, however, were less than a million dollars a year, and BNC stock fell below $1 a share. Angry at the situation, some shareholders sued. As Marilyn Alva reported in a 1992 Restaurant Business article, the shareholders claimed Aoki and his management team were in a conflict of interest by managing the two companies. The complainants further maintained that Benihana management had misappropriated the assets of Benihana National Corporation, passing them through Benihana of Tokyo for their personal benefit. The shareholders, however, were ultimately unsuccessful in trying to take control of the company away from Aoki. Meanwhile, Benihana management took advantage of a health-conscious American publics growing interest in Japanese food and entertainment. With the tag line, We have been the restaurant of the 90s since the 60s, Aoki and Schwartz instituted a major advertising campaign stressing the fact that Benihana had always offered healthful food. Soon afterwards, in 1993, the Atlanta Benihana of Tokyo restaurant added an 18-seat sushi bar and 35-seat Karaoke dining room to draw more customers on weekday nights. Despite the higher labor and food costs associated with sushi, the company reported an increase in beverage sales, and a lot of sampling of the $.99 sushi pieces by people waiting to eat at the traditional teppanyaki tables. Learning from its experience a decade earlier, in 1994 Benihana National Corp. decided to get into the frozen food business again. This time, however, by entering into a licensing agreement with Campbell Soup Co., the company hooked up with a major marketer rather than trying to compete with the big names. The new product was a line of frozen stir-fry kits featuring the Benihana trademark. The dinners served six people and sold for about $8.00. As Peter McMullin, an analyst with Southeast Research Partners, told Florida Review.Net, This time the strategy makes sense because it is linking with a high profile food company to help strengthen the distribution side and offsetting the razor-thin margins of retail by manufacturing with a low cost producer like Campbell. By the end of the fiscal year, revenues were over $70 million, with profits up 41 percent to $2.4 million. 1995 and Beyond: A New Company At the beginning of 1995, Benihana National announced it would buy Aokis 21 Benihana of Tokyo restaurants on the U.S. mainland, along with the U.S. rights to the Benihana trademark, for about $6.15 million. On May 16, a newly created subsidiary, Benihana Inc., acquired the BOT restaurants and, through a merger, simultaneously acquired Benihana National. BNC shareholders received one share in the new holding company for each of their shares of Benihana National. Aoki continued to serve as chairman of the new company and Schwartz as president. Benihana Inc. now owned or licensed the 43 Benihana restaurants in the continental United States along with a franchise in Honolulu. It also had the rights to develop or license Benihana restaurants in Central and South America and the Caribbean Islands. Aoki kept private his Benihana of Tokyo restaurants in Hawaii, Britain, and Thailand. During 1995, the new company took several steps to attract more customers. Benihana introduced weekend luncheon service and, following the success in Atlanta, opened sushi bars in seven locations. The company also instituted a national Karaoke contest for its patrons. In the fall, the company opened its first smaller format unit, called the Benihana Grill, in Sacramento. At 3,800 square feet, the Grill format was less than half the size of the traditional Benihana, and enabled the company to open units in smaller locations, particularly in urban areas. Schwartz had been refining this format since 1989 as an alternative to the companys more common free-standing, special use restaurant buildings. The Benihana Grill was designed to accommodate 10 to 12 teppanyaki tables, compared to the 18 tables in the typical Benihana. Analyst Peter McMullin remarked, Initial indications are encouraging even before the grand opening. With the lower capital costs of approximately $500,000 versus a stan d-alone restaurant cost of $2 million, this could become an enormous growth vehicle for Benihana. The new hours and offerings helped increase guest counts in existing restaurants by 8.7 percent and same store sales by an average of 7.7 percent for fiscal 1996. This rise, plus the addition of the Benihana of Tokyo restaurants and the new Benihana Grill, resulted in annual revenues of over $81 million. Benihanas growth came primarily from increased traffic in its existing restaurants, and the company continued to support that strategy. Early in 1996, in an effort to gain a larger share of the ethnic market, the company launched Spanish-language television advertisements in Miami and Los Angeles. In May, Benihana kicked off a two-year, $5 million ad campaign, focusing on the entertainment value of teppanyaki cooking. We want to bring the Benihana name to a different audience, company president Joel Schwartz told Nations Restaurant News in a May 6, 1996 article. The ads show that Benihana is a place the entire family can come to and have a good timea place they will see the chef perform and flip shrimp. Individual restaurants also developed innovative marketing techniques. A visit and meal at the Benihana in Bethesda, Maryland, for example, is one of the activities in the countys social studies curriculum for third graders learning about Japan. The company did not depend entirely on its existing restaurants for growth. During 1996, it also signed leases for several more Benihana Grills and expanded its franchise operations, including restaurants in Bogota, Columbia, and Aruba, Netherlands Antilles. Benihanas track record of steady growth in same store sales, rising customer count, and profitability appeared to be continuing into the late 1990s as revenues for the first half of fiscal 1997 were up over eight percent from the year before. Further Reading: Alva, Marilyn, Very Rocky Business: Aoki Besieged by Shareholder Suits, Restaurant Business, February 10, 1992. Benihana Buying Founder Aokis Units, Nations Restaurant News, January 16, 1995, p. 14. Benihana Profits Rise 67% for First Nine Months of Fiscal 95, Nations Restaurant News, February 12, 1996, p. 12. Benihana Testing Stir-Fry Kits, Supermarket News, October 17, 1994, p. 28.

Nestlé industry

Nestlà © industry Executive Summary Nestlà © is the largest food and beverage industry in the world. Its revenue in million in 2008 were 89,630.00, they employ over 276000 people around the world. (Global 500) Their goals are to produce good, healthy, and tasty foods which are consisted of important nutrients. (Nestlà © South Africa) These features make Nestlà © a unique business which profits by offering products which gives satisfactions to all customers. After we skimmed through the Fortune 500 list of the companies, there were a lot of choices of well known companies, however, we picked up Nestlà © Corporation. Since we grow up with Nestlà ©s products which are nutritional and healthy products, and at the same time very tasty, it seemed interesting for us to do the project about this well known Corporation. The most important issue facing our company today is to maintain the quality of our products and continue to maintain our strong brand name known for its healthy products. Business Mission Vision According to the founder of Nestlà ©, Henri Nestlà ©, Nestlà ©s mission is to: positively influence the social environment in which we operate as responsible corporate citizens, with due regard for those environmental standards and societal aspirations which improve quality of life. Furthermore, the vision and values of Nestlà © are to make Nestlà © a leading, competitive, Nutrition, Health and Wellness Company delivering improved shareholder value by being a preferred corporate citizen, preferred employer, preferred supplier selling preferred products. (Nestlà © South Africa) Description of the Business The address of corporate headquarters is: Ave, Nestle 55 Vevey 1800, Switzerland. Nestlà © operates in 83 countries, in five continents. It has more than 509 factories out of which 220 are located in Europe, 153 in America, 136 in Africa Oceania (MARKETING PROCESS OF NESTLE CORPORATION) According to the official website of the Company, Nestlà © was formed by Henry Nestlà © in 1867. He was a pharmacist. In the beginning he started to produce milk food for newborn babies, which was the first milk cereal for children. The company was located in Switzerland, where the actual largest headquarter is located even today. Then, in short period the company started to grow and expand, and also offering a large variety of products. Nowadays, the company is a corporation which has multiple stockholders. Throughout its existence, Nestlà © has merged with some international companies. For example, in 1905 merged with a Anglo-Swiss milk company. (MARKETING PROCESS OF NESTLE CORPORATION) In 1998 Nestlà © purchased the UK largest chocolate factory, then it made some other agreements with some other companies. In 2002, Nestlà © made a partnership with Coca-Cola, then with General Mills, LOreal. These mergers helped Nestlà © expand their market shares on the global international market. (Nestlà ©.) The brand name of Nestlà © comes from Henries surname. It is a short name which can be easily remembered. It is a well known and everyone can identify its logo. The quality of Nestlà ©s products made the brand easily identified, including the slogan of the brand, Good Food, Good Life. Since Nestlà © is a company which operates in the global market, it means that its products are spread worldwide and they are available whenever consumers need them. Nestlà © over the time has developed and continues to maintain a strong reputation on the Food Industry. We consider that Nestlà © is on the stage of brand insistency. This means that costumers insist on getting Nestlà ©s products, and this is considered to be a big advantage for the company. (Nestlà ©) The legal status of Nestlà © is a corporation, which is a business that includes stockholders. The main headquarter of Nestlà © is in Switzerland; Peter Brabeck-Letmathe is the CEO. According to the Global 500, the stockholders equity is 46,006.2 million dollars. (Global 500) The board of directors represents the stockholder on managing the corporation. Nestlà © deals with manufacturing of products, thus, its type of business is manufacturing. Nestlà © produces a fairly similar group of individual products. Its products are produced on similar ways, they have fairly similar prices, which make up a great product line. They produce milk and chocolate products, water, baby food, coffee, and so on. Since Nestlà © is a huge corporate, they produce on large amounts. We know that when a product is being produced in large amount, its production costs are lower, comparing to products produced on small amounts, thus these lower production costs leads Nestlà © to bring its products on the market with reasonable prices, from which the consumers benefit directly. Furthermore, they use a production program which includes green technology (environmental friendly technology) that saves electricity, does not pollute the air which leads to consumers benefits. They sell different types of chocolates, ice creams, coffees, natural water, baby food, flavored milks, etc. Some of the products offered from Nestlà © are NESCAFÉ, NESQUIK, Hot Chocolate, Cocoa, Chocolates, AERO BAR ONE Chocolate Assortments CHOCOLATE LOG CLASSIC Slabs CRISP CRUNCH Baking Chocolate KIT KAT TEX MILKY BAR MILO Nestlà © GOLD ROLO SMARTIES SUCROSE FREE Powdered Milk, Nutren Shakes Convalescing Malnourishment Diabetes Supplements Critical Care Nestlà © Baby Foods, CERELAC Gold CERELAC NESTUM Infant Formula Nestlà © Waters, Still Sparkling Flavoured Water Dispensers Imports Ice Cream, Impulse Take Home Out of Home Nestlà © Cereals, and so on. Consumers may benefit in different ways from buying Nestlà ©s products. From the consumers point of view, when we decide to buy something to eat or drink, we want to get the most satisfaction from it. Thus, we look at its price first, then its ingredients, if it is nutritious, if it is tasty, and healthy. Since Nestlà ©s company objective is to produce healthy, tasty, nutritious food, and they offer them at reasonable prices, we conclude that consumers benefit by buying Nestlà © products. Nestlà ©s products are considered as high quality products. Furthermore the raw material for example for chocolate, milk is purchased only from the milk producers who grow and give food to their cows in natural ways. All Nestlà © products are demanded, because Nestlà © first makes research and market analysis then starts to produce its products. But still chocolate products are the most demanded products from Nestlà ©. In order for Nestlà © to grow and expand its market share is to follow up and to adapt to the current trends that are affecting the food industry. For example, the trend of customers demanding low and no fat products is increasing, and if Nestlà © develops a strategy to adapt and expand production of low and no fat products, this would be a growth opportunity. Franchising is perceived as a way for companies to expand on other markets. In our case, this also would be a growth opportunity, however, they should supervise and control and see if the franchisee is maintaining the quality standards that the Nestlà © Company sets to them. Also Nestlà © officials should make sure that the franchisees are maintaining the prestige and the reputation of the brand. The corporate goals and objectives are to maximize their profits. They tend to achieve this by meeting consumers demand, by offering nutritional products which taste good, coping up with trends. There are many resources for producing products related to food industry. Nestlà ©s success is reliant on fresh milk, cocoa, sugar, water, power supply, materials related packaging, technology, transportation modes. Suppliers define success when there is a huge demand for their products, while the stakeholders define success if they achieve to increase the market shares, having enough resources to meet the demand, and maximizing profits by increasing sales. Market Analysis Nestlà ©s primary target is considered to be people of all ages. In this range there are included infants, children, teenagers, adults, and elderly people. If we take age into consideration, we conclude that it is a factor that distinguishes the consumers, since Nestlà ©s has products made especially for infants, while on the other hand we have other products which are targeted to athletes, or to adults, such as coffee. Despite of the age, gender, income, and education level are not factors to be included in targeting Nestlà © consumers. There is not a special product of Nestlà © which is dedicated to males or females, or to people with different levels of education, while when it comes to income, since our products are not expensive, we dont consider income a factor to target Nestlà ©s products. From the consumers point of view, we define Nestlà © as a successful company if they meet our demands, they always supply us with new products, we find Nestlà ©s products easily and with a fair price. Also, a factor of Nestlà ©s success would be seen if they are aware of social responsibility meaning that they should care more for the benefits of the society as a whole and not only for companies profits. In general, the food industry is in the level of steady market that does not necessarily grow since people always use food products because they are necessity goods which no one can substitute them with something else. Furthermore, even if Nestlà © is always bringing new products on the market, since the population is still growing, we cannot say that it is being placed on the growing level. SWOT analysis Strengths Nestlà © has a very organized structure, it manages to lead in an effective way more than 276 000 employees and that requires great organizational skills. Thus, one of the strengths of the company is considered to be the organizational structure, Nestlà © is divided in sectors and each sector has their CEOs, then it has the executive board and in the top is the CEO. The hierarchy on Nestlà © works perfectly. Efficient chain of supply, it delivers its products in a good condition in a fast way. Furthermore, it is a Socially Responsibility and innovative company. It has skilled and educated employees. Weaknesses Since Nestlà © develops many products, it is impossible to promote each of them. Another weakness is that Nestlà ©s products are dependable on milk, any global disease on cows may impact directly on Nestlà ©s production. Opportunities Nestlà © has many growth opportunities which are considered to be current trends that allow the company to extend its market. If Nestlà © catches up with some of the trends that are affecting food industry then it may be an opportunity to increase their profits. Threats As a threat that intimidates the company may be the current global economic crises. Nestlà © has to react fast with a strategy in order to pass the world recession without many losses. It may overturn into a disaster for the company if they ignore what is happening in the global economy. Another threat is competitions operations. PEST analysis Political The government plays a role on Nestle in terms of the rules that the government makes related to the food industry in general. For example failing to meet any standard of quality, hygiene or other set by the government may result in some sanction or fee for the company. Economic When it is about economics, companies always fear any recession that may occur. So if any recession occurs Nestle will be affected, and result in possible losses. Another way of economic involvement is the tax rises which also interrelated to the Political (government regulations). However if the economy is doing well it means that also Nestle expectations are to do well on the market too, because it has the necessary conditions. Social Change of life styles, income level, place of residence, education level are some social factors, which might have an influence in a company. But when it comes to food industry they doesnt make a huge difference, because food is a necessity and whether you live in urban or rural areas, or whether you are educated or not, you need to eat unless it is a luxury, and most of the Nestle products are for everyday use or necessity. Technological Technological advancements always shape the industries; change the way they are produced, and makes industries much more productive, but also the need for employees is lower. With the new technologies productivity has increased, the delivery of products is easier; products are being safer with the new packaging. Another segment related to technology is that the advertisement of Nestle products is much easier with internet, other media channels. Nestlà © uses market segmentation in order to develop a suitable market mixes for different consumers. For example, they segment market for only water consumers or products which are dedicated only for athletes. First step of market segmentation is to name broad product markets, for example, in the case of Nestlà © would be beverage and then as stated earlier segment this market on only a relatively homogeneous group of consumers, such as athletes. According to Fortune 500 the five most influential competitors of Nestlà © are considered to be Unilever, PepsiCo, Sara Lee, Groupe Danone, ConAgra Foods. However, Nestlà © has advantages over these particular competitors since it is a larger company and can produce with lower cost, thus the products can be offered with lower price, this can be seen as a weakness of these companies over Nestlà ©. They, offer fairly similar products as Nestlà © does. They also use many advertisement tools such as, TV, radio, news paper and so forth, some of them also use direct advertisement against Nestlà ©, for example PepsiCo. According to the research that we have done Nestlà © maintains to be ahead of these companies, so they are not taking market shares from Nestlà ©. In order to increase its market shares, Nestlà © Corporation must continue to develop new products, to spread even more on the countries that do not have factories. It must cope up with trends and forces that are affecting food industry today. The promotional budget of Nestlà © is set every year. Nestlà © for its products uses all known promotional tools. Nestlà ©s logo placed in a product makes Nestlà © responsible for the quality of the product. Advertising plan has an important role on promoting Nestlà ©s products therefore, advertising a product in an effective way increases chances for that product to be successful. They use many advertisement techniques to promote their products such as TV, Radio, Internet, Newspapers, and Magazines. (MARKETING PROCESS OF NESTLE CORPORATION) Beside advertisement, Nestlà © pays a lot of attention on the Public Relations field. They have a 24 hours media helpline so that journalists can contact them and inquire information whenever they want. Also, Nestlà © has developed a reputation and maintains that reputation through a variety of public relations strategy. The department of PR in Nestlà © tends to maintain a good relationship among employees and develop goodwill. They have developed or branded their CEO in a very professional matter and made him well known also developed its reputation worldwide. Because of their reputation when they can easily contact media to make announcements or Press Releases. According to Nestlà © pricing strategy, Nestlà © has its own set of techniques for setting the prices of the product. It does not primarily focus on the competitors pricing strategies. It emphasizes on the market demand of the product. Nowadays market is going through tough recession, so they set their prices keeping in view the purchasing power of the customers. Moreover the prices of the products are also subjected to the type of consumer product. If the product is a daily use then it can have a minimum price to attract the customer towards your product. Thus the company cannot influence much on the prices. (MARKETING PROCESS OF NESTLE CORPORATION) Trend 1: Step 1: State the focal issue or decision facing the enterprise. When a customer want to buy a product he goes through a decision process in order to choose between so many offers from different producers for the same product. Now when it comes to the food industry products, there are so many indicators that affect a persons decision. If it is farm friendly than it is an important factor that affects the decision of the buyers. Buyers will always choose the products that are consistent of organic and natural ingredients. In our case Nestlà ©s most important materials that purchases are milk and cocoa. And it is very important that Nestlà © purchases organic and natural milk and cocoa for the production of its products. Step 2: List the key factors that influence this decision. Certainly success will be considered that all of our raw materials (milk and cocoa) to be purchased from the farm-friendly sources. When we sell our products we also put the farm-friendly sign on it than customers will differentiate our products not only with our brand name, Nestlà ©, but also with its farm-friendly sign. Whereas failure would be considered if we fail to purchase organic and natural milk and cocoa. Whether it is because we cannot afford to buy them or nobody produces organic and natural milk, it still would be considered failure to us. In order to purchase the organic and natural sources, we need to know our suppliers. Where are their farms located, are there sufficient hygiene sources, check for possible diseases that cows may have and also some other issues that would affect the milk quality. Step 3: List the driving forces that influence these key factors Predictable: People will shift to the products that are farm-friendly (natural organic). Nestlà © will increase the profit. Nestlà ©s brand name will become stronger. Increase in the number of farmers who offer farm-friendly products Less predictable: Other food industries will use the same strategy. Higher competition. Highly uncertain: Customers will reject the farm-friendly products. The number of farm-friendly farmers will decrease. Step 4: Rank the key factors and driving forces by importance and by uncertainty. Step 5: Compose plots for alternate futures that could impact the decision. Best Case Scenario: The best case scenario would be if our customers like the products that produce by the organic and natural ingredients. And if this happens, customers shift their demand to these kinds of products, and certainly we will have to shift all of our sources in the production of these products. Furthermore we will grow our market because our brand name will be stronger and we expect a market growth for Nestlà ©. Worst Case Scenario: The worst case scenario would be if customers reject the farm-friendly products. And all of our production will be a loss for our company. Therefore we will lose our market shares not only for these kinds of products but also for other products produced by Nestlà ©. And this will lead to the weakening of our brand name. In-between case Scenario: The in-between case scenario would be if people will buy the organic and natural products but there wouldnt be any raise in the market shares or any change in the demand for Nestlà © products. Step 6: Evaluate the decision in each of the postulated scenarios. Best Case Scenario: We have to make the decision of producing our products with organic and natural ingredients because customers always tend to buy products that are natural and organic. And also products with natural and organic ingredients are much healthier and tastier too, so we will provide healthier and tastier products. By using this farm-friendly strategy of production we will affect also in the raise of the number of farmers in the rural areas. Worst Case Scenario: If the worst case scenario occurs than Nestlà © will for sure face losses in the market shares and in other sectors of the company too. In-between case Scenario: With the in-between case scenario occurrence Nestlà © will probably face some losses in some of its sectors, but it will be easier to rehab in a near future. Step 7: Select indicators and signposts for each scenario. Best Case Scenario: There will a huge demand for the products with organic and natural ingredients. Increase the market shares. Increase in profit. Worst Case Scenario: Rejection of farm-friendly products by customers. High production costs. Loose the market shares. In-between case Scenario: Competition. The market shares status: steady. Trend 2: Recently Nestlà © has merged with the Krafts Food Company so they will start to offer frozen pizzas. Since it is easy for people to prepare frozen products, it is considered that this trend will have positive effects on Nestlà ©s profits. Step 1. State the focal issue or decision facing the enterprise. A lot of consumers are interested on frozen products because it is easy to prepare them. If a person can prepare a Pizza for 5 minutes by putting it on Microwave, then they will buy it. The focused target for this products will be people who work and do not have enough time for preparing food. Also, the fact that Nestlà ©s slogan is Good Food, Good Health, it is obvious that the frozen pizzas will be healthy, nutritious and they tasty, therefore, there will be a demand for them. Step 2. List the key factors that influence this decision. In order to achieve this goal, which is to be successful in frozen food industry, we must get information from other food industries which deal with frozen products. We will obtain information which we will analyze, and according to them we will come up with our products. An important factor that influences us to this decision is the name of our company (Nestlà ©), which is a powerful name on the food and beverage industry. People will buy our products more when they realize that Nestlà © is the producer, thus they will increase the demand for the frozen pizzas o There will be a success if with this trend we increase the production and the profit to Nestlà ©. o There will be a failure if the target market will not accept our new products. If they do so, we have to start developing a new trend. Conditions/Events determining the success/failure: o Success  § If the trend increases the profit and bring success of Nestlà ©  § If consumers accept our products and get satisfaction from it  § If the demand of our frozen products will be higher than the demand for our competitors products. o Failure  § If this trend will bring losses to our company  § If frozen products will not be demanded by our target market Critical assumptions defining the logic of these responses o The competition on the food and drink industries nowadays is very large. In order to keep our clients and gain new ones, we must develop the frozen products on the market. Therefore, Nestlà © will be differentiated from other companies and will gain success by this trend. Step 3. List the driving forces that influence these key factors. Highly Predetermined/Predictable o An increase of people who consume frozen products o Increase companies profit o New production technology Less Predictable o A decrease of unemployment rate on rural areas o Market Size o Increase of employees income o Competitive advantage of Nestlà © o Higher production costs Step 4. Rank the key factors and driving forces by importance and by uncertainty. Step 5. Compose plots for alternate futures that could impact the decision. Best Case Scenario If we will be concentrated on frozen products, the demand for our frozen products and the profit of Nestlà © will be higher. In-Between Outcomes The trend of frozen products will keep things going almost on the same direction, but with a lower profit and production. Worst Case Scenario If we will not go through the strategy of our trend, our market size would be decreased and we will no more have competitive advantage. No one would buy frozen products with a high price if they find almost the same product with a lower price. Step 6. Evaluate the decision in each of the postulated scenarios. Best Case Scenario We should make this decision because it is a reasonable decision. First of all, the demand for frozen products is higher. Nowadays, most of the people are working and they need products which they can prepare quickly. By informing people about our trend which is Nestlà ©s Frozen Products, we will change the peoples behavior so the demand for our frozen products will increase even more. In Between On this case, the things will diverge a little from the best case, but we are sure that they will not get very bad. This is not a decision which brings us high profits, but it will help us to avoid failure. Worst Case Scenario If we take this scenario, we will face loses for sure. This is obvious that by having a high production cost, the price will increase, which would keep us away from clients. Step 7. Select indicators and signposts for each scenario. Best Case Scenario Demand for our products Number of clients is high Profit is high In Between The demand for frozen pizzas only (not necessarily other frozen products) Worst Case Scenario High production costs Small number of clients Many competitors Summary During the completion of the project we have done a lot of research to find proper information for each sector of the project assigned to us. We tried to work together on each sector in order to make the project more cohesive. We found very interesting information about Nestlà © and how a big company should operate. We used the terminology and concepts learned through the quarter in the Global Forces and Trends course. During the completion of the project we found out that Nestlà © is a very serious company, each department of Nestlà © has its own responsibilities and it is very well organized. It is important for Nestlà © to observe forces and trends that are affecting the food industry nowadays. It is essential for the company to maintain its market shares and its position in the global market through following the current trends such as: low and no fat products, use of green technology, farm friendly (use of organic and natural sources), healthy and tasty drinks, frozen produc ts and so on. We could expand our knowledge if continue to do more research and explore the company even in more details. Bibliography Global 500. CNN Money. CNN, 01 Jan. 2009. Web. 8 Feb. 2010. . MARKETING PROCESS OF NESTLE CORPORATION. Http://www.scribd.com. Nestle Corporation, 29 May 2009. Web. 8 Feb. 2010. . Nestlà ©. Nestlà © Corporation, n.d. Web. 8 Feb. 2010. . Nestlà © South Africa. Nestlà © Corporation, n.d. Web. 8 Feb. 2010. . Scenarios from Homework Arianit Bllaca: Trend: Low and no-fat products Step1: Trend The food industry is a very competitive market and companies are trying to adapt to changes of customer tastes, attitudes, beliefs in order to grab as much market shares as they can. Nestle is one of the most important brand on food industry that deals mainly with producing products such as chocolate, ice creams, beverage and so forth. Although, it is a leading company on this industry it has a very strong competitors. Nowadays many people are concentrating on buying products that have very low or no fat at all. Until now Nestle products had on average amount also included fat. The key issue is whether we as a company should shift our production on products with low and no fat? Or, perhaps give no importance to this trend and focus on other potential trends with higher importance? Step2: Key Factors that influence the decision In order to have clearer picture of the problem and construct a strategy on this issue, we need to have more information on the impact and importance of this trend on our company. We should do primary market research in order to create alternatives for solving the problem. If the results show that there is enough evidence that the trend will impact the market in wide range then we should go on with the decision. o If the companys decision to increase the production of the products that have low or no fat increases market shares, this would be considered as a success. It is also important that the shift of production in this direction will not impact on the cost of producing these types of products; the cost is lower or approximately the same as previous. o Failure is, if the decision for making more products with low or no fat essentially depreciates our customers base. The customers do not respond positively and do not appreciate the change. Conditions/Events determining the success/failure: o Success:  § The decision increases profit.  § The changes made by the company lead to more market shares.  § The actual customers like our new products.  § We are perceived as shapers of the market.  § We wider our customers base. o Failure:  § If our market shares drop significantly.  § The products do not taste as delicious as previous ones.  § The actual customers perceive it as an unnecessary move.  § We cannot attract new customers.

Xenotransplantation and Human Fetal Tissue Transplantation :: Biology Biological Science Essays

Xenotransplantation and Human Fetal Tissue Transplantation ABSTRACT: The ecofeminist critique of dualism is applied to a consideration of two alternative paths that we might take in transplantation medicine: the utilization of organs and tissues taken from nonhuman animals, and/or further development of techniques for employing human organs and tissues, including human fetal tissue. It is concluded that from an evolutionary perspective, the assumption of a vast value disparity between human and nonhuman life is untenable, and from a moral point of view the establishment of yet another institution based on a dualistic opposition between human life, postulated to be of ultimate value, versus devalued, disposable "other" life is unacceptable. We are urged to forego xenotransplantation and instead take responsibility for whatever manipulations we choose, respectfully, to make with life that is already valued as "self" rather than "other." Technological advances in biomedicine are occurring with increasing rapidity at this time in human history, far more rapidly than most of us have been able to comprehend and evaluate them. Yet it is imperative that we strive to do so, because we are faced with a choice of paths to pursue, paths that may lead in ever more divergent directions with regard to how we conceive of ourselves as humans and our relation to the rest of the natural world. How might ecofeminism, an approach developing within environmental philosophy, be relevant to issues of biomedical ethics, and in particular to the topics of xenotransplantation and the use of human fetal tissue? Precisely because a central strand within the ethical controversies surrounding such issues has to do with the way we differentiate between "self" and "other," and ecofeminism directly addresses the linkage that may be established between the self-versus-other distinction and dualistic thinking, the drawing of sharp binary oppositions that carry heavy value disparities, an orientation that is seen to underlie relations of domination, oppression and exploitation that abound within western culture. I have designated my own emerging view an evolutionary ecofeminist position to underscore the importance of contemporary evolutionary biology's affirmation of the continuity between human life and other forms of life, a continuity that is being disregarded when we conceptualize the self-versus-other distinction according to a dualistic pattern of thought. Xenotransplantation, the transplantation of tissues and organs from other animal species into human beings, is conceived by some as the answer to the "organ shortage" problem: currently more than 45,000 persons are on the waiting list for organ transplantation within the U.

Differing Views On Reconstruction :: American America History

Differing Views On Reconstruction By 1866, several distinct positions on Reconstruction emerged. These were divided into three opposing camps: Conservatives (democrats), Moderates, and Radicals. The Conservatives believed the South should be readmitted into the Union as soon as possible, but the Radicals and Moderates believed there should be consequences for succeeding. The question of what those consequences should be separated Radical from Moderate. The answer to this question was as related to how important each side believed it was to enfranchise African Americans into this country (socially, politically, economically, and culturally) as it was in exacting an appropriate punishment for the treasonous South. Although the two Republican factions disagreed on several aspects of Reconstruction policy, they both understood that the Conservative approach to Reconstruction could never be enacted. The Conservatives lead by President Johnson, believed in a rapid readmission, into the Union, for the defeated Southern states. Johnson's stipulations were solely that the states ratify the 13th Amendment, and repudiate Confederate war debt (thus making it null and void). A second more controversial measure to the democrat's plan for rapid reconstruction was the issuing of pardons to former Confederate officials, landowners, and generals. As a direct result of these pardons, former plantation owners' land was returned. The goal of the Conservatives during Reconstruction was obviously to return the South to the social, political, and economic structure of the antebellum period. The Conservative plans for reconstruction allowed the former Confederate leadership, which led the South to war to regain high ranking political positions. This made the Republicans fearful that the South would eventually move down the path of war with the Union. Furthermore, it also proved to the South that there were no consequences for succession. This was unacceptable to both Moderates and Radicals. In their eyes the South had committed treason and should have to suffer the consequences. However, Johnson never tried any of the Confederate leaders on charges of treason. The obvious answer to why the Conservatives wanted to enact this policy were because they were the ones guilty of succession. This was their way of protecting their self-interests. Before the war, Conservatives dominated Southern politics. After Southern succession they made up the majority of the Confederate government. However, the less than obvious answer was that they saw preserving the status quo antebellum as the only way to allow the Southern economy to one-day flourish. Considering that many conservatives were former slaveholders they enjoyed some vested interest in preserving the system. Differing Views On Reconstruction :: American America History Differing Views On Reconstruction By 1866, several distinct positions on Reconstruction emerged. These were divided into three opposing camps: Conservatives (democrats), Moderates, and Radicals. The Conservatives believed the South should be readmitted into the Union as soon as possible, but the Radicals and Moderates believed there should be consequences for succeeding. The question of what those consequences should be separated Radical from Moderate. The answer to this question was as related to how important each side believed it was to enfranchise African Americans into this country (socially, politically, economically, and culturally) as it was in exacting an appropriate punishment for the treasonous South. Although the two Republican factions disagreed on several aspects of Reconstruction policy, they both understood that the Conservative approach to Reconstruction could never be enacted. The Conservatives lead by President Johnson, believed in a rapid readmission, into the Union, for the defeated Southern states. Johnson's stipulations were solely that the states ratify the 13th Amendment, and repudiate Confederate war debt (thus making it null and void). A second more controversial measure to the democrat's plan for rapid reconstruction was the issuing of pardons to former Confederate officials, landowners, and generals. As a direct result of these pardons, former plantation owners' land was returned. The goal of the Conservatives during Reconstruction was obviously to return the South to the social, political, and economic structure of the antebellum period. The Conservative plans for reconstruction allowed the former Confederate leadership, which led the South to war to regain high ranking political positions. This made the Republicans fearful that the South would eventually move down the path of war with the Union. Furthermore, it also proved to the South that there were no consequences for succession. This was unacceptable to both Moderates and Radicals. In their eyes the South had committed treason and should have to suffer the consequences. However, Johnson never tried any of the Confederate leaders on charges of treason. The obvious answer to why the Conservatives wanted to enact this policy were because they were the ones guilty of succession. This was their way of protecting their self-interests. Before the war, Conservatives dominated Southern politics. After Southern succession they made up the majority of the Confederate government. However, the less than obvious answer was that they saw preserving the status quo antebellum as the only way to allow the Southern economy to one-day flourish. Considering that many conservatives were former slaveholders they enjoyed some vested interest in preserving the system.